On this episode, Katya Allison delves into the world of marketing with Daniel Schotland, Chief Operating Officer of Linqia. Daniel shares his insights on the pivotal role of email marketing and influencer strategies in today’s digital landscape.

On this episode, host Katya Allison sits down with Caroline Crawford, Founder and CEO of Cultiveight Communications, to discuss the counterintuitive yet effective strategy of cutting back marketing efforts to achieve greater results. Dive into a discussion that challenges traditional marketing norms and offers insights into the power of focused, streamlined strategies.

In this episode, Katya Allison is joined by Dasha Arzhanik, Influencer Marketing and Product Director of HypeFactory. They delve into the fast-paced world of influencer marketing, discussing the strategies and insights necessary to keep up with the rapid changes.

On this episode, Katya Allison sits down with Corey Perlman, Owner, Social Media and Digital Marketing Speaker of Impact Social, to explore the nuanced world of social media and its impact on marketing. Corey brings a wealth of knowledge and insight to digital engagement and shares his expert advice on how businesses can harness the power of social media to stay top-of-mind with their audiences.

On this episode, Katya Allison is joined by Mike Maynard, Owner of Napier and Deputy Chairman of Eurocom Worldwide, to explore account-based marketing and its vital role in today's business strategies.

On this episode, Katya Allison is joined by Philip Blackett, Investor and Growth Advisor of Seed Stewardship, a leading authority on leveraging AI in business growth and efficiency. They discuss how AI can be a game-changer for businesses of all sizes, from startups to established enterprises. Philip shares invaluable insights on AI’s evolving landscape, its impact on marketing and sales strategies, and practical advice for businesses aiming to integrate AI into their operations effectively.

On this episode, Katya Allison talks with Josías De la Espada, CEO of Pirsonal. They explore personalized video marketing and strategies for finding and engaging a brand’s audience. Josías shares his insights on the importance of segmentation, personalization and storytelling in creating meaningful connections with audiences.

On this episode, Katya Allison talks with Nick Klingensmith, inspiring keynote speaker and best-selling author for Stride Motivation, LLC. They explore the complexity of imposter syndrome, ego and personal growth in the professional setting. Nick shares his journey to overcoming toxic ego-driven behaviors.

On this episode, Katya Allison welcomes Lauren Ryan, Founder and Chief Marketing Nerd of Coastal Consulting, to explore advancements in marketing through effective database management, and the synergistic use of HubSpot and Salesforce. Lauren offers her expertise on the transition of marketing strategies to a data-centric model, underscoring the essential role of technology in achieving targeted customer engagement.

On this episode, Katya Allison talks with Shailesh Ghimire, VP of Client Strategy at New Wine Digital about the impact of digital marketing. Shailesh shares his career journey, stressing the need for problem-solving in all areas.

In this episode, Katya Allison talks with Nicole Grinnell, Founder of Bosun and Mic’d Up Booking. They explore Nicole's journey from starting a staffing company to creating a niche in the podcasting world while emphasizing the strategic impact of podcast visibility and engagement through expert guest bookings.

On this episode, host Katya Allison talks to MaryAnn Long, Agency Director of Cultivate Communications. They explore the evolving dynamics of marketing, focusing on the importance of customer-centric strategies and the integration of data analytics in marketing campaigns. MaryAnn offers valuable insights into effective marketing practices and the role of digital platforms in reaching target audiences.

On this episode, host Katya Allison is joined by Jesse DeBear, Chief Growth Architect at DeBear Direct, for an engaging discussion on the evolution and current trends in digital marketing. Jesse not only shares valuable insights but also offers listeners a comprehensive understanding of the digital marketing landscape.

On this episode, Ashley Gross, Global Campaigns Manager, joins Katya Allison to explore the dynamic intersection of AI and marketing, delving into how AI is reshaping the marketing landscape.

In this episode, Katya Allison talks to William Ault and Clara Agnes Ault, the visionary co-founders of Curtsy. They explore the blend of marketplace dynamics with community and technology to enrich customer experiences.

William and Clara share their experiences at Curtsy, focusing on user engagement and retention strategies. They discuss the importance of data-driven personalization and the role of community in creating a unique shopping journey.

In this episode, Katya Allison explores branding and visibility strategies with Aria Leighty, an accomplished Community Strategist and Networking Consultant, and Host of the Glitter Mindset Podcast.

Aria discusses the details of branding, stressing the importance of developing a deep understanding of and improving the unique aims of pioneering brands. She points out how forming a close connection with a brand’s mission can significantly change its market impact.

On this episode, Megha Singh, Content Creator and Founder of Creator World, joins Katya to discuss influencer marketing and the rising trend of content creators earning money. They talk about the importance of being genuine, how influencer marketing is changing and the details of brand-creator collaborations.

On this episode of the "Let's Talk Marketing" podcast, Meredith Dennis, Fractional Marketing Leader, discusses the nuances of strategic marketing with Katya Allison. Meredith shares insights on the balance between patience and perfectionism, effective brand storytelling and staying updated in today's digital landscape.

In this episode, Evie Bickes, a member of the Product Marketing Alliance, joins host Katya Allison to unravel the art of storytelling in marketing. Evie emphasizes the pivotal role of narrative in connecting with customers on a deeper, more emotional level. She shares her expertise, shedding light on how marketers can harness storytelling to create compelling brand messages.

On this episode, Dustin Tysick, VP of Revenue of Testimonial Hero, joins Katya Allison to explore the world of customer interviews and how they can supercharge your marketing strategy.